
Bringing a wide logistics service mix under one clear, credible brand.
EPES Logistics offered services across truckload, LTL, intermodal, expedited, flatbed, refrigerated, cross-border, freight management, and transportation technology. That range was valuable, but it needed a clearer structure for shippers, carriers, sales teams, and recruits.
Pivot Mode helped connect the brand through website strategy, service messaging, SEO, brochures, sales emails, lead routing, Google Business support, review strategy, recruiting content, and ongoing website updates.
The Move: Organize a broad transportation offering around the decisions customers and prospects were already trying to make.
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